CUTTING OUT THE MIDDLE MAN IN THE INDIAN TRAVEL INDUSTRY.
The Indian railway catering and tourism corporation (IRCTC) has been issuing both e-tickets and i-tickets to passengers in bulk everyday across India, reducing the role of middleman to a minimum.
The IRCTC website www.irctc.co.in is the largest online ticket booking portal, providing one of the most convenient ways for passengers to book their tickets. It also offers travel and holiday packages
MakeMyTrip.Com is a successful online travel company offering comprehensive services for the global traveller, including air tickets, reservations, car bookings and budget travel packages in India. Today it is the market leader for US- India travel and a leading player in the Indian Travel Industry. It offers guaranteed lowest airfares to its customers, which makes it a popular choice for air bookings. MakeMyTrip was awarded the mandate to establish a state of-the-art call centre facility for ebookers plc, a pan-pan European online travel company.
Red bus is an innovation from Pilani Soft Labs Pvt.Ltd. It is an online bus ticket booking service offering over 4500 routes across India through a large network of over 350 bus operators, redbus has moved beyond providing value over the internet by reaching out to customers using all media that provide them convenience -be it the phone,home delivery,physical outlets or even SMS.
It has been noticed that the removal of intermediaries in a supply chain would serve the purpose only if it provides better services to the target customers.
